Reporting: Good Data Starts with Good Strategy
The number one rule in setting up influencer marketing campaigns is to always begin with the end in mind. Most brand managers are excited about working with influencers and tend to rush headfirst into...
View ArticleBuilding Your Influencer Dream Team
Influencer marketing is a powerful tool. Enlisting the right influencers for your project is a critical element of your success. At Maverick Mindshare we take extraordinary care in assembling your...
View ArticleInfluencer Marketing: Agency Impact Without the Agency Overhead
Influencers: A Team of Elite Creative Professionals Working with influencers is like paying bargain basement prices for a team of elite creative professionals to bring your brand to life with...
View Article3 Tips for Handling Influencers the Right Way, When Everything Else is Going...
Daily Harvest has made headlines lately (and influencers are to blame). One of the brand’s products is apparently making consumers very sick, and the company has issued a recall of its French Lentil...
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Campaign Management Tools: Key to Success in the World of Influencer Marketing
Attend any marketing conference, and you’ll hear that influencer marketing campaigns are crucial to promote brand awareness. Truth is, they are. In fact, any marketing campaign that doesn’t include...
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Influencer Marketing Delivers the Best ROI
Influencer marketing offers the best ROI (return on investment) for all your sales and marketing campaigns. Here are 7 reasons why influencer marketing needs to be the top priority in your marketing...
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Is Your Influencer Marketing Agency Protecting You?
While influencer marketing is held up as one of the most successful ways to grow brand awareness and mindshare, it also holds loads of risk, especially when your brand’s reputation is on the line....
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